I am always a little concerned that many of my customers don't sign up as a Demonstrator. I think it is not totally clear that ANYONE can sign up and that there really are no downsides to doing so. By signing up you automatically get to shop at a Discount, which is such a benefit. Who wouldn't want 20% off their crafting supplies? It means you either spend less on your Shopping list OR can buy MORE (guess which it is for me!!)